Without question, the workplace is evolving and one of the changes we’re seeing take place before our eyes is what’s known as consumerization, or internal customer service. In other words, organizations are learning about the importance of treating employees with the same respect and attention as they would their external customers. This leads to greater engagement levels and happier workers, which ultimately benefits the company as a whole. Here are several reasons why your property management organization should follow suit.
You’ll develop into a great place to work
A lot of emphasis is placed on monitoring and measuring customer satisfaction. Why? Because it allows businesses to improve their quality of service. This same concept can and should be applied internally. By keeping your fingers on the pulse of your workforce, you’ll be able to identify areas that could be improved for better employee satisfaction levels.
You’ll naturally achieve better customer satisfaction levels
What many organizations fail to realize is that the happier and more productive employees are, the better they’ll serve the customer. Good customer satisfaction starts from within by investing in keeping your team engaged and committed. Achieve this and the rest will naturally fall into place.
You’ll save money over time
How much does it cost your company to recruit, hire and train new employees? If you’re not doing enough to keep those employees happy, chances are you’re losing them to other companies that will appreciate them more. As a result, your turnover rate is higher, as is the expense associated with it. Satisfied employees are more likely to stay for the long haul.
You’ll have a team of loyal supporters
When you invest in the happiness of your employees, they’ll develop a certain degree of loyalty to your company. This is of critical importance during times of struggle, such as downturns in the market and other economic issues. The time and effort you put into supporting your team when things are good will be reciprocated as they stand by you through difficult times.
You’ll be able to grow
If you’re like most companies in this industry, growth is one of your highest priorities. As you achieve this growth, you’ll inevitably need more individuals to take on leadership roles. While you can certainly hire from outside, being able to promote from within is much more cost-effective and efficient. With a group of satisfied employees, you’ll have an excellent candidate pool from which to choose.
As a successful property management company, you already know how important it is to invest in customer satisfaction. Treating your employees with the same attention and appreciation will help you gain even more traction and become a more secure, profitable company overall.
What examples can you share of good internal customer service? Please comment below.
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